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CLIENT // PHID APPAREL
PROJECT // BRANDING
AGENCY // AN CREATIVE
DIRECTION / DESIGN // ANNE NGUYEN
Based in San Jose, California, PHID is an apparel company that focuses on improving functional abilities to boost high performance in technical athleisure by utilizing high-quality materials. AN Creative was tasked with developing and designing a simple and straightforward visual identity, while leaving room to highlight the company’s bold and direct culture.