XG: Talent Overview

Endeavor Analytics brings action to insight and offers comprehensive intelligence to clients on a global scale. As part of Endeavor, a global network that includes IMG, WME, UFC, 160over90, and On Location, the company pulses the marketplace, leverages insight, and provides solutions to unique challenges. Utilizing best-in-class data resources and expertise, Endeavor Analytics fuels what matters to consumers, audiences, and fans. It supports a range of categories, including entertainment, sports, fashion, culinary, brands, and the arts. As part of Endeavor Analytics’ creative team, my task was to create a captivating visual narrative by employing innovative layout techniques and data visualization to showcase the talent overview of the Japanese K-Pop girl group, XG (Xtraordinary Girls). This presentation served as a pitch to XG’s record label, Avex, for potential endorsements, positioning them as global brand ambassadors in harmony with their diverse fanbase worldwide.